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Packaging, priced honestly. In CZK.

Legal

Privacy Policy

Last updated: 29 July 2026

1. In short, we collect only the data you choose to give us through the contact form, we do not sell it, and you can ask us to delete it at any time.

1. Summary of this policy

This Privacy Policy explains how Bekelu, operated from Biskupské nám. 842, Olomouc, Czech Republic, processes personal data collected through the website bekelu.info, in accordance with Regulation (EU) 2016/679 (the General Data Protection Regulation, "GDPR") and Act No. 110/2019 Sb., on the processing of personal data, as amended. This document applies to visitors of the website and to anyone who submits information through our contact form.

2. Bekelu is the data controller responsible for any personal data processed through this site.

2. Who operates this website

The data controller for the purposes of the GDPR is Bekelu, with its registered contact address at Biskupské nám. 842, Olomouc, Czech Republic. You may contact the controller by email at [email protected] or by telephone at +420 585 631 054 for any question relating to this policy or to the processing of your personal data.

3. We only process the name, email address and message content you enter into our contact form. We do not collect data beyond what is necessary for that purpose.

3. What personal data we process

When you use the contact form on this website, we process the name, email address and message content you provide voluntarily. We do not require or request a telephone number, physical address, or any special category of personal data as defined in Article 9 of the GDPR, and we ask that you avoid including such information in your message. Standard technical information such as IP address and browser type may also be processed automatically by our hosting infrastructure for security and technical operation purposes, separate from any cookie-based analytics described in our Cookie Policy.

4. We process your data either because you have consented by submitting the form, or because it serves our legitimate interest in responding to inquiries.

4. Legal basis for processing

The legal basis for processing data submitted through our contact form is your consent, given by ticking the required privacy checkbox and submitting the form, pursuant to Article 6(1)(a) of the GDPR. Where relevant, processing may also be justified by our legitimate interest in maintaining correspondence and responding to inquiries about our editorial content, pursuant to Article 6(1)(f) of the GDPR, an interest we consider proportionate given the limited and non-sensitive nature of the data involved.

5. Cookies are covered separately in our Cookie Policy, which explains categories, purposes and how to manage your choices.

5. Cookies and similar technologies

This website uses cookies to remember your consent choice and, where permitted, to understand aggregate visitor behaviour. Full details on the categories of cookies used, their purposes, and how you can manage or withdraw consent are set out in our separate Cookie Policy, which forms part of our overall approach to data protection alongside this document.

6. We keep contact form submissions only as long as needed to handle your inquiry, and typically delete them after a limited retention period.

6. How long we retain data

Personal data submitted through the contact form is retained only for as long as necessary to address the inquiry it relates to, and in any case not longer than twenty four months from the date of submission unless a longer retention period is required to comply with a legal obligation or to establish, exercise or defend a legal claim. After this period, the data is deleted or irreversibly anonymised.

7. We do not sell or share your data with third parties for marketing purposes. Limited technical processors, such as our email and hosting providers, may handle data strictly to deliver the service.

7. Who receives your data

We do not sell, rent or otherwise share personal data collected through this website with third parties for their own marketing purposes. Data may be accessible to technical service providers acting as data processors on our behalf, such as our email hosting provider, strictly to the extent necessary to deliver correspondence, and any such processor is bound by contractual obligations consistent with Article 28 of the GDPR.

8. You have rights under the GDPR including access, correction, deletion, restriction, portability, objection, and the right to complain to the Czech data protection authority.

8. Your rights under the GDPR

You have the right to request access to the personal data we hold about you, to request rectification of inaccurate data, to request erasure of your data, to request restriction of processing, to receive your data in a portable format, and to object to processing carried out on the basis of legitimate interest, all as set out in Articles 15 to 21 of the GDPR. You also have the right to lodge a complaint with the Czech Office for Personal Data Protection (Úřad pro ochranu osobních údajů, ÚOOÚ), which supervises compliance with data protection law in the Czech Republic, if you believe your data has been processed unlawfully.

9. Data submitted through this website is stored within the European Economic Area and is not knowingly transferred outside it.

9. International data transfers

Personal data processed through this website is stored on infrastructure located within the European Economic Area. Should any future service provider require a transfer of data outside the EEA, we would ensure appropriate safeguards are in place in accordance with Chapter V of the GDPR before any such transfer occurs.

10. We apply reasonable technical and organisational measures to keep your data secure.

10. Security measures

We take reasonable technical and organisational measures designed to protect personal data against unauthorised access, loss, alteration or disclosure, proportionate to the limited volume and non-sensitive nature of the data we process. No method of electronic storage or transmission is completely secure, and we cannot guarantee absolute security, though we work to minimise risk wherever practical.

11. This policy may be updated from time to time, with the most recent version always available on this page.

11. Changes to this policy

We may update this Privacy Policy periodically to reflect changes in our practices or in applicable law. Any changes will be posted on this page with an updated revision date. We encourage you to review this page occasionally to stay informed about how we handle personal data.

12. For any question about this policy or your data, contact us directly by email or phone.

12. Contact for data protection matters

If you have questions about this Privacy Policy or wish to exercise any of your rights described above, please contact us at [email protected] or by telephone at +420 585 631 054, or by post at Biskupské nám. 842, Olomouc, Czech Republic.

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Editorial research into sustainable packaging economics for Czech online retailers. Bekelu does not sell packaging materials of any kind.

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+420 585 631 054 [email protected]

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